Since Lime Crime debuted in all of its Day-Glo glory in 2008, no makeup company has been able to top them in terms of sheer color power. While trends of the last few years err towards subtle nudes and matte palettes, Lime Crime sets itself apart with neon lipsticks, opalescent powders, and shimmering metallic shadows. But nothing can top their latest foray into bright makeup trends–Unicorn Hair.
From DIY beauty bloggers to high-fashion writers, the makeup-savvy cannot stop talking about Lime Crime’s Unicorn Hair. It’s offered in full-dye colors for all-over wild hair and tints for just a hint, complete with names like Chocolate Cherry and Bunny. Color lasts through several weeks’ worth of washes and a single jar won’t break the bank.
True to the company’s core values, this glitzy product is completely vegan and cruelty-free. Lime Crime’s founder, Doe Deere, decided to start the business on the basis of her love for animals and nature. All products, including Unicorn Hair, are certified by both PETA and The Leaping Bunny Program. And unlike other competing hair dyes, Unicorn Hair is also free of ammonia and bleach. Fans know that this product was three years in the making, turning it into one of the most anticipated makeup releases of 2017.
One of the most popular colors of Unicorn Hair among fashionistas is Gargoyle–a steely, dark hue that finishes like smooth granite. This color blends well with other colors for a mystical, smoky look that all the bloggers are trying out. The combination of the grey and silver hair trend and the ubiquitous unicorn craze is making Gargoyle fly off the shelves of online retailers.
The spring 2017 unicorn trend of purple coffee drinks and body glitter might fade into obscurity when something else comes along, but Lime Crime’s Unicorn Hair is here to stay. No other company offers a product as versatile, unique, and quality-tested than Lime Crime. With 13 colors and positive reviews, this dye’s popularity is only increasing.