One of the latest advancements in home entertainment is the advent of 4K. 4k is the highest quality of entertainment. The colors are more accurate, and the details are easier to discern. However, there is a problem for PC users. The files that the PC displays are not 4K. However, the online video services do support 4K Ultra HD playback. However, the service has not been extended to the PC. Therefore, people who use the PC for home theater are still stuck with the lower HD quality images until the necessary advancements are made which enables people to experience the detail that comes with 4K UHD. However, the cheaper streaming boxes offer 4K resolution streaming.
There is also something else at play. This is copy protection. Hollywood is trying to keep 4K on lock. Even with the new content coming to the PC, it is very possible that there is a need for new hardware in order to experience the difference. Hollywood’s eagerness to protect its products is always going to factor in on issues like this. Of course it is to be expected that 4K will eventually be released for PC users to enjoy. It just takes a while for all forms of media to catch on.
When it comes to piracy, this is always a concern for Hollywood. There has always been bootlegs throughout the eras of entertainment. One thing that the industry is concerned about is the possibility that the studios could hook up to a video capture device so that they can get DRM-free copies of content at the highest quality. For people that are able to get analog captures of 4K, they will be able to put together content that has very high picture quality. There is also the high bandwidth that allows for many copies and files of high definition video. As of right now, they are trying to prevent 4K from being easily streamed and leaked. However, as 4K catches on, people may be a little more relaxed about 4K.
Google has had its fair share of high profile flops in the last couple of years. Google Plus and Google Glass quickly come to mind as two products that, while they certainly sounded like enticing innovations from the Mountain View tech giant, couldn’t quite find a foothold in the market for one reason or another. Google Plus couldn’t compete with the hundreds of millions of Facebook users who were already tied into that ecosystem, and Google Glass fell flat due to the awkward nature of the device, and the privacy (or lack thereof) concerns that came with it. Google’s newest creation, Google Duo, aims to keep things simple by taking a no-nonsense, bare bones approach to video chat. With so many different apps allowing users to customize their social experiences, Google Duo sticks to its goal of providing reliable, high quality video chat.
While Google Duo may seem like a boring, utilitarian app, it’s got a number of features that make it more fun than it initially sounds. The Knock Knock feature, available only on Android devices, allows you to see a video feed of the person calling you, before you even answer the phone. Think of it like your phones version of the peep hole on your front door. Pranksters looking to embarrass you in public with some risque Knock Knock previews won’t be a problem, since the feature only works with saved contacts, and even then you can still block people who abuse the feature. The app is available on both iOS and Android, but as is the case with most Google products, it runs better and is more fully featured on the Android platform.
Google Duo will surely compete with Snapchat, Skype, and other messaging and social media apps, but it’s primed to offer users something a little different than what they are used to getting. And that is simplicity. The app will no doubt be a hit with older people who have no desire to learn the ins and outs of every application, as well as people who just want a no-frills video messaging service. Google seems poised to reinvent the way their users communicate with each other, and Google Duo is a great first step.